Gradient is an eCommerce analytics platform that empowers brands to manage and grow their business online by providing insights that create transparency and drive actions for strategic planning, optimization and reporting.
Last year we released Gradient Plus, a suite of insights for multi-category businesses on Amazon. We have heard from eCommerce managers that are looking for a scaled down version that allows them to access the full breadth of Gradient insights in just one category. And so, today we are launching Gradient Basic, our newest subscription level that brings the power of data-driven insights to brand owners who only need to focus on a single category. Gradient Basic gives brands the same insights that multi-category brands have access to with higher subscription levels.
The Gradient insights platform is built on top of the most modern computing frameworks which means you can track your brand’s performance, compare to the competition, track trends, identify optimizations, and reveal business opportunities, at a level of depth never before possible. Gradient requires no installation and does not incur additional fees to your eCommerce accounts.
The Gradient Basic subscription comes with the following features:
Daily Alerts - notifications about significant changes to your products.
Performance History - downloadable recent daily history of product stats and KPIs.
Presence Analysis - interactive analysis of consumer traffic looking for products in a category.
Recommendations - actionable optimization ideas to improve your listings’ performance.
Brand Audits - printable summaries of your brand’s period over period positions against the competition in a category.
You can compare Gradient Basic to other plans here.
More brands are relying on eCommerce insights to bridge the gap between their online and offline businesses. Don’t miss out this opportunity to outdo the competition with strategic data not available through other platforms!
Full speed ahead!
The Gradient team