We help brands thrive on Amazon

Made Easy

Ensuring your product is properly positioned on an Amazon Shelf is, for many brands, a black box full of algorithms in an environment where you’re not quite sure exactly how or what to optimize for.

Enter, theGradient Score

At Gradient, we’ve built a tool to solve the uncertainty inside those black boxes on Amazon. We call it the Gradient Score. At a glance get a measurement of your advertising, product positioning, customers’ response and how you rank against competitors on the Amazon digital shelf.  Your Gradient Score can be your single point of reference and provide a clear correlation to earning sales gains.

No longer could we see how we stacked up to the competition, where we sat on the shelf and how shoppers found our products.

Getting a Score isEasy

To get a score for a brand of interest, you can search the more than 500,000 scores already generated. Or, you can request a new score by selecting a product listing from Amazon (U.S. only for now), and our servers will get to work crunching the data. The Gradient Score is the first and only, easy to understand brand management metric for your performance on Amazon.

Brands with the right insights can
finally unlock the full power of Amazon

Gradient's Intelligent Insights Platform is built on four key areas, each formulated to provide unparalleled insights for your brand.


With the Gradient Shelf, you can now fully quantify product and brand share.


Using the Gradient Dynamic, you can understand and plan the right investment between organic and paid presence.


The Gradient Score gives you unprecedented insight on the health and overall potential of your products.


Gradient Compete, tracks competitors and identifies new entrants in your category.

A Quick Video

See how the Gradient Team is helping build the most advanced Intelligence Insights platform for Amazon, made possible by the untapped power of machine learning.
Would you like a personal demonstration? We'd love to schedule one.

Read the Latest News & Posts from Gradient

A lot is happening at Gradient, and we have plenty of
thoughts to share on the future of commerce.
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An inclusive workplace
where ideas thrive.

So much of building a great product, one you'll love, is assembling a great team.

At Gradient, we believe we've done just that, and we're pushing ourselves hard to prove it.
The team behind Gradient
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