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Unlock your digital shelf strategy with Presence, an intelligent SOV metric

Presence, a more powerful metric than share of voice (SOV) for eCommerce, captures your brand’s share of shopper visibility along the shopper journey on the digital shelf. Download the white paper to learn how to use Presence to grow your online business.

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Holiday 2021 Insights

Online holiday shopping in 2021 is projected to continue its surge following the history-making peak in 2020. Download the report.

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Understand how much of the digital shelf you're getting

The Presence Analysis feature allows you to understand every aspect of the consumer traffic looking for products in your category.

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Introducing Gradient Basic, for brands to get started optimizing their eCommerce presence

Today we are launching Gradient Basic, our newest subscription level that brings the power of data-driven insights to niche brand owners who only need to focus on a single category.

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Gradient Plus coming out of Beta

Gradient Console Plus, which gives ecommerce manager powerful insights into their brand performance on Amazon, is coming out of beta and now available to paid subscribers.

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What Brands Can Learn by Selling on Amazon

What if, instead of leaving Amazon, brands could leverage what they learn from selling on Amazon, to be smarter about their product development and marketing campaigns?

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Take Action with Product Recommendations

Introducing our most powerful insights feature for companies that sell on Amazon: Product Recommendations. Our new feature gives Amazon merchants specific steps to take to improve their Gradient Score and grow sales.

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Deep Dive into Your Followed Products

The new products tab in the Gradient Console allows you to see everything in shelves you are following.

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Introducing the Gradient Audit

E-commerce Intelligence in the age of uncertainty

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5 Benefits of the Gradient Score for Businesses

5 Benefits of the Gradient Score for Businesses

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Gradient Surpasses 1 Million Gradient Scores

Recently Gradient.io hit an auspicious milestone and now supports Amazon’s top brand marketers with more than 1 million Gradient Scores! These insights can be found at https://gradient.io.

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Gradient kicks off 2020 with 500,000 brands!

As of January 1, 2020, Gradient is excited to announce that over 500,000 brands have been Scored based on the assessment of 90 million ASIN's (uniques products sold on Amazon).

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Welcome to the Gradient Score.

At Gradient.io, we've been building powerful machine-learning-based tools to help. Today, we’re releasing a powerful new way to understand quickly and clearly how well your products are positioned on that Amazon digital shelf-- the insights needed to understand what is happening with your brand and your products inside of Amazon.

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The Gradient Score: Leading Indicator of Sales Success

Brands that improve their Gradient Score, saw sales gains during Black Friday and Cyber Monday

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Machine Learning-based Scoring comes to life: the Gradient Score

Machine Learning-based Scoring comes to life: the Gradient Score

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Feature: The Massive Amazon Advertising ML Opportunity

Transforming the ecommerce opportunity on Amazon through ML

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Gradient Score: The CMO’s tool for measuring brand health in Amazon

How Mentos Chewy Mint Candy stays fresh versus it's competition with their Gradient Score.

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