News

The latest news from the team at Gradient.

Unlock your digital shelf strategy with Presence, an intelligent SOV metric

Presence, a more powerful metric than share of voice (SOV) for eCommerce, captures your brand’s share of shopper visibility along the shopper journey on the digital shelf. Download the white paper to learn how to use Presence to grow your online business.

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Holiday 2021 Insights

Online holiday shopping in 2021 is projected to continue its surge following the history-making peak in 2020. Download the report.

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Introducing Gradient Basic, for brands to get started optimizing their eCommerce presence

Today we are launching Gradient Basic, our newest subscription level that brings the power of data-driven insights to niche brand owners who only need to focus on a single category.

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Gradient Plus coming out of Beta

Gradient Console Plus, which gives ecommerce manager powerful insights into their brand performance on Amazon, is coming out of beta and now available to paid subscribers.

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Understand how much of the digital shelf you're getting

The Presence Analysis feature allows you to understand every aspect of the consumer traffic looking for products in your category.

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What Brands Can Learn by Selling on Amazon

What if, instead of leaving Amazon, brands could leverage what they learn from selling on Amazon, to be smarter about their product development and marketing campaigns?

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